Helen Nicholson – Mindfulness Business Strategy

Helen Nicholson – Mindfulness Business Strategy is a ‘Business Networking’ specialist. She has a BCom degree from Wits University where she studied to be an accountant. After working in the financial industry in South Africa, Helen Nicholson lived in the Middle East for 5 years where she developed and sold her own successful business in Dubai before returning to South Africa. Book Helen through Conference Speakers

Helen Nicholson - Mindfulness Business Strategy

Helen Nicholson – Mindfulness Business Strategy

 

Helen Nicholson – Mindfulness Business Strategy

She gained international corporate experience in the IT industry, co-ordinating the marketing Middle East operation for Novell.

 

On her return to South Africa, she consulted and lectured at Wits Business School where she still guest lectures on the MBA programme and on various in-company programs. She also lectures at GIBS and the UCT Graduate School of Business.

Helen is a mentor at Shanduka Black Umbrellas for aspiring African entrepreneurs and she is a founding member of the Professional Speakers Association of South Africa.

She currently offers two presentations; ‘Mindfulness – a Business Game-Changer’ and ‘Grow Your Network, Grow Your Business’:

The ‘Grow Your Network, Grow Your Business ‘presentation will enable you to:

  • Realise the importance of developing your own personal brand.
  • Access the power of LinkedIn as a business development tool.
  • Determine how to identify the power brokers in networks i.e. connectors and mavens, and how to leverage those relationships.
  • Gain insight into the ‘Mars and Venus’ of networking across genders.
  • Learn how to ‘work’ a room by discovering your unique networking style.
  • Design and deliver your ‘elevator’ speech.

 

Linkedin Course

The Opposite to Advertising

The essence of this content strategy is the belief that if we, as businesses, deliver consistent, ongoing valuable information to buyers, they ultimately reward us with their business and loyalty.

According to Roper Public Affairs,

  • 80 percent of business decision makers prefer to get company information in a series of articles versus an advertisement.
  • 70 percent say content marketing makes them feel closer to the sponsoring company, while
  • 60 percent say that company content helps them make better product decisions.

Think of this – what if your customers looked forward to receiving your marketing? What if when they received it, via print, email, website, they spent 15, 30, 45 minutes with it?

Why LinkedIn?

With close to 275 million members, LinkedIn has become the world’s largest online business Networking site. No longer just a tool for job searchers, LinkedIn has become the premier social media site in online revenue generation and reputation management. Follow Conference Speakers on Twitter

Other than Facebook and Twitter, LinkedIn is strictly business – and has become a “secret weapon for B2B activities” such as:

  1. Replacing Cold Calling
  2. Generating New Leads
  3. Finding the Decision Maker

Helen Nicholson – Mindfulness Business Strategy

 

Testimonials on Linked Income training:

“In the business banking acquisition space we are always looking for innovative new ways to raise our game. LinkedIn provided an excellent platform for us to reach new clients and build better relationships with existing clients. My team is excited and we are seeing results. Thank you Helen & Dr Nik- brilliant tool”

Helen Nicholson has a bi-monthly regular column in the Star Newspaper on the power of networking. She is the Director of The Networking Company, specialising in educating people to ‘Grow your Network, Grow your Business’. She recently published the business best-seller, ‘Networking – How to get Your Black Belt in Business Success’.

Helen Nicholson is a passionate South African who thrives on the meaningful work she does as a consultant in the area of ‘leadership development’. Her clients include FNB, Standard Bank, Citadel, Investec, Ernst & Young, RMB and Old Mutual.

 

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